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Ten Years Ago...

By Katherine Dodds On January 16, 2014 | 0 Comments

Ten years ago, on January 16, 2004 was a busy day for us all. That evening, The Corporation launched in Canadian theatres, was screening at Sundance, and was ALSO playing at the World Social Forum in Mumbai.

Ten years later, we are reflecting back on the film, the launches and how exciting it was to connect with so many amazing people across the world. Most importantly we're looking forward to what we can do to create a legacy for the film's message, and the work that still needs to be done. Because frankly, we've never needed to fight back against corporate omnipresence more than we do now. We're not done yet! 

Our plan is to spend the next year celebrating The Corporation's successes, while engaging with even more people to reduce corporate harm, to connect the causes we care about, and to take action for people over profits. 

Please support us! Buy from our online store or donate to our anniversary campaign.

Tonight in Vancouver we are having as small think tank gathering to brainstorm how we can mark this 10th year. We'll be updating this blog with ideas and content from this event. 

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Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.

Occupy Love: The beginning is here!

By Colette On April 22, 2013 | 0 Comments

Occupy Love banner

Help us reach our goal of 5000 boosts by midnight April 25!

Hello Cool World is excited to be working on the media relations for Occupy Love, an inspiring new documentary from award-winning Canadian filmmaker Velcrow Ripper (Scared Sacred, Fierce Light). Occupy Love explores the cultural uprisings of our time from the Occupy Movement and Arab Spring to the European Summer and environmental protests and asks the question, “How could the crisis we are facing become a love story?”.

Check out the trailer HERE.

Occupy Love is being self-distributed by a talented team led by Velcrow and producers Nova Ami and Ian Mackenzie. Their crowd sourced, social media driven approach to distribution is consistent with the theme of the film, which successfully raised $80,000 through the crowd-funding platforms IndieGoGo and Kickstarter! 

The global response to the film has been amazing with over 200 grassroots screenings being self-organized by individuals and organizations in over 25 countries, and more being added every day. The largest community screening so far took place in Porto Allegre, Brazil on April 11th attracting a whopping 1,500 attendees!

We look forward to watching the momentum grow!

Occupy Love marks the completion of Velcrow's Fierce Love Trilogy, a twelve-year journey which began with Scared Sacred, named one of Canada’s Top 10 movies of 2004, and winner of the 2005 Genie (Canadian Academy Award) for best feature documentary. It continued with 2008′s award winning Fierce Light: When Spirit Meets Action. (We've got a special to buy both these DVDs on our webstore for 40% off.)

We worked on outreach and DVD production for Scared Sacred. As with our work with The Corporation, and The Take, we've been inspired by how films with a social message, can find audiences and inspire those audiences to action. All these films are available on our webstore, and all our profits go to our campaigns, and now also to the distribution platform for social cause media we are developing. Check out our proposal to  CFC's IdeaBOOST program, and please BOOST us, our dream is to better help films like Occupy Love engage with audiences, and to encourage audiences to organize actions as well as screenings.

Occupy Love is a moving, transformative, heartfelt film, featuring Ripper’s signature stunning visuals and rich soundscapes along with interviews from leading visionaries including Naomi KleinBill McKibbenJeremy Rifkinbell hooks and Charles Eisenstein

The Occupy Love US theatrical tour starts Friday, May 3, 2013 in New York City, with screenings and special events to follow in Los Angeles, San Francisco, Santa Cruz and Seattle.

Coming to Canadian theatres starting June 2013! Check out more screenings and opportunities to get involved after the page break...

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Colette joined Hello Cool World team back in 2003 and was a key organizer for The Corporation and The Take's grassroots outreach efforts across North America.

After being inspired by the organizing and awareness building potential of the internet and social issue films, she returned to school to study Communications and sharpen her skills.

Once graduating, Colette returned to Hello Cool World once again as a grassroots campaign consultant. She is now the Director of Distribution for Hello Cool World's new fair trade distribution arm.


BIG SAVINGS ON HELLO COOL WORLD STORE UNTIL DEC 31!

By Katherine Dodds On December 18, 2012 | 0 Comments

NOW EVEN BIGGER BARGAINS for items from our online store, + NEW products! 

REMEMBER TODAY IS THE LAST DAY to order in time for Xmas if you choose express delivery options! 

SALE ON EVERYTHING UNTIL DEC 31!

Use the promo code PopUpShop2012 at the checkout for 10% off EVERYTHING on our online store, and since we've also put 5% off our ENTIRE inventory, you save 15%. 

Even greater savings for 65_RedRoses fans, 25% off with promo code #4EvaHeart (only works on 65_RedRoses items). 

Looking for a SPICY stocking stuffer? Or a scathing critique of the 'orgasm product industry'? 

Do gooders like to have fun too! Maybe you are looking for something a little more fun for someone you love? We have organic all natural body candy, lube and oils from Good Clean Love + Liz Canner's entertaining documentary expose of the search for the female viagra.

If you are in Vancouver and order online, our Chinatown warehouse (525 Carrall) will be open for a few hours on Saturday Dec 22 for pick up if you want to choose to save on shipping! Call 604 251 5567 for times.

Besides the well known Corporation and 65_RedRoses products, we have some great new titles just in, some of them brand new films. Read below the line for details on new items! 

Thank you for supporting our campaigns! 

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Pop Up Shop this Sunday Dec 2, in Vancouver!

By Katherine Dodds On November 28, 2012 | 0 Comments

In Vancouver? C'mon down this Sunday...

Come and have a festive treat, and get great deals (and no shipping charges) for items from our Online store! The more you buy, the more we bargain!

Not in Vancouver? No problem, there is still a deal for you! Use the promo code PopUpShop2012 at the checkout for 10% off EVERYTHING on our online store!

Thanks for you support for all our grassroots campaigns! 

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Film Festival Season! Distribution & Campaign Stories...

By Katherine Dodds On September 18, 2012 | 2 Comments

BE PART OF THE STORY. SO THE STORIES GET TOLD.

Once upon a time, when we were working with Velcrow Ripper to launch Scared Sacred  (The first film of his trilogy which is being completed by the new release of  Occupy Love), the tag line 'Be part of the story, so the stories get told' emerged in our mass email template for Hello Cool World - it's still there for those of you that are on any of our 'lists'. It proved to be prophetic, as the entire marketing world has not only cottoned on to 'story telling' as the hot new buzzword (oh but it's actually ancient) for all the cool young campaigns.

But it's true, story has a power that moves people more than moralizing or rational arguments alone. But when a story well told, with emotional appeal, is backed up with both compelling facts and a call to action - it's heart, mind, and world changing. And of course this is what the best of documentaries do with the added audio visual vocabulary to bring to the proverbial table.

Which is why we've taken a documentary storytelling (and discovery) approach to all our projects, even the ad campaigns! 


I INTERRUPT THIS BLOG TO SHAMELESSLY PROMOTE FOUR FINE FILMS COMING TO VIFF!

(Listed here in screening order.) I've already got my tickets to the following films, made by fine filmmakers who are friends and colleagues. If you are in Vancouver get your tickets now! 

1. The Last White Knight • Dir. Paul Saltzman (Prom Night in Mississippi) • Premieres Sept 29, 8:45pm Empire Granville 4

2. Occupy Love • Dir. Velcrow Ripper (Scared Sacred, Fierce Light) • Premieres Oct 4, 9pm Empire Granville 1

3. Shadows of Liberty • Dir. Jean-Philippe Tremblay • Premieres Oct 5, 3:20 p, Empire Granville 5

4. Blood Relative• Dir. Nimisha Mukerji (65_RedRoses) • Premieres Oct 6, 6:45pm Empire Granville 2  


Our ongoing work on The Corporation has been a calling card, but that project is by no means over for me. I am still balancing my desire to truly have an impact on the corporate form itself, and to build a movement out of the consistently growing numbers of supporters who contact us. As happens at this time every year I have had a lot of filmmakers who are also fans of The Corporation inquiring about working with us. 

This blog began as a letter to one of these filmmakers, and as it turned into a manifesto of sorts I decided to blog-i-fy it for all to read. This season, this contemplation is being tempered with the need to create a real live business plan for growth as part of the VanCity Women Entrepreneurs program I was accepted into. Currently, I am getting support to work on this growth plan and will be give the opportunity to pitch it to potential lenders and investors.

As happens every time more filmmakers want us to take on their projects I do a lot of soul searching about what exactly we did for films before, and what I can realistically do for them. I've been backward engineering the successes and challenges fo the work with The Corporation...

The Corporation has been a project now for me, for over a decade. I was involved with The Corporation before it was even in production, and my role was far more than that of someone brought in after the fact. My roles were as producer and creative director of the website, and Creative director for the branding (we created the signature logo) plus "Director of Corporate Communication" - an ironic title reflective of my role not as a publicist but as the producer/director of the entire grassroots outreach.

All efforts were centred around having the website as our communications hub and tool. With Mark Achbar's help I raised 100K for the website and leveraged 100K more from distribtuors in four countries, who collectively spent a million in advertising all directing traffic to our website, which continues to have a significant amount of traffic ten years later. In essence, a campaign needs to be produced and directed, and the resources required, as well as the timeline are much the same as making a film! 

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