Occupy Your Future (2)
By Katherine Dodds On June 07, 2012 | 0 Comments
Soon school will be out... But here at Hello Cool World we already have 'Back-to-School' on our minds...
Over the summer we'll be working on the educational distribution plans for both the new cut of The Corporation for high schools and getting 65_RedRoses out to schools first in BC, then across Canada, and we are very excited about both these prospects.
With both these films we are striving to find ways to fund added-value. Our vision is that through partnering with stakeholders to develop issue-based study guides and online materials we can subsidize the licensing costs so more teachers and students can use these resources.
We're doing distribution differently, with a social outcome holding equal weight with the bottom line.
By Sandy Haksi On January 20, 2012 | 2 Comments
Katherine Dodds AKA "Kat" is the founder of Good Company Communications and HelloCoolWorld.com. Trained in renegade advertising & branding through her work with Adbusters in the '90s, Kat's early induction into the possibilities of the web-world was inspired by the term hypertext, which she immediately found comforting. She is dedicated to cause-related communication and to the development and use of tools that promote democratic processes.
We've (finally!) released another issue of our News of the Cool e'Zine. The release is timed to coincide with today's Occupy the Courts national day of protest, and includes articles on Joel Bakan's new book — Childhood Under Siege — with a review by Occupy Parenting's Eric Curren, as well as pieces on tackling corporate giants and social branding. We also did a short Occupy-themed vlog that ties it all together. Check it out below and please share it!
In the vlog, Joel Bakan talks about corporate personhood and how the Occupy movement is really a call to be a citizen, with all the rights and duties that entails. Hello Cool World founder Katherine Dodds discusses how branding can be used for social good and not just to maximize profits, and Move to Amend's Steve Justino gives us some background on Occupy The Courts.
Sandy Haksi is the Web Campaign Manager and Sr. Writer at Good Company Communications.