Graphic Design

SACY: Connection is Prevention. Share Your Voice!

Project Description

SACY (School Age Children and Youth) is an extremely effective program in Vancouver high schools run by the Vancouver School Board and Vancouver Coastal Health, that educates about substance use with an aim to empower youth to speak up, get smart, stay safe, and to get support when they need it. For this project the Hello Cool World team collaborated with the SACY coordinator and several facilitators, to bring together diverse high school students from all over Vancouver. The goal was to make an up-to-date conversation starter, that feels real and that is clearly about Vancouver. This was done to fill a need for materials that reflected local youth's concerns and contained their voices. For this reason we named the video "Share your Voice."

Client Vancouver Coastal & VSB SACY Program

By My Name

Project Description

"By My Name" was the fourth video in the Star in Your Own Stories workshop series we did in collaboration with Chee Mamuk and First Nations communities, in this case the Nak'azdli band in Ft. St James, BC.

Wise Women

Project Description

Wise Women is a beautifully illustrated booklet that hounours First Nations women and provides empowering information around HIV treatment and prevention. We created this for Chee Mamuk, and it was re-printed and distributed by Canadian AIDS Treatment Information Exchange (CATIE).


Project Description

Make Prevention Contagious! That was one of our taglines created for ImmunizeBC's story-telling campaigns to boost immunity via vaccinations.

Safe Vibe

Project Description

Safe Vibe was a campaign launched by WAVAW during the 2010 Olympics in Vancouver to draw attention to the problem of predator sexual assaults in bars and night clubs. Using research about activating bystanders and a strategy to deflect victim blaming, we created catchy slogans empasizing our right to party safely: "Keep the vibe, fight the crime." The campaign included an outreach component where volunteers hit the streets at night to hand out materials and spread the word. We also produced a short video and campaign website.


Project Description

65_RedRoses is an internationally award winning documentary and an official selection of the Oprah Winfrey Network's Documentary Club. Co-directed by Nimisha Mukerji and Philip Lyall, the film follows the story of Eva Markvoort, a young woman with cystic fibrosis on the wait list for a double lung transplant. It was Eva's wish that the film be used to campaign for organ donation and CF Awareness. We created the international #4Eva campaign, and are distributing the film in Canada. We partnered with BC Transplant who licenced the film to be used freely by all high schools in BC.

Inter Pares Illustrations

Project Description

As part of the branding process with Inter Pare we also proposed an engaging illustration style as part of the website design and for Inter Pares to use in multiple formats to tell their story. We recently completed a series of illustrations that are key features on the new website.

We've Got A Room For You

Project Description

Taking care of your sexual heath is sexy! That was the message we developed for Opt's 2010 Bus Ad campaign. This project entailed collaborative strategy development, focus testing, photography and graphic design. In addition we tied it in with Opt's 50th anniversary and our own 10th anniversary to create a provocative TV PSA which we aired for Valentines Day

Client Options For Sexual Health